Privacy Policy

Last updated: June 2026

This policy explains how Five Ways Pharmacy collects, uses and protects your personal and health information when you use the website, contact the pharmacy, or use pharmacy services. We handle information in line with UK data protection law and our professional duty of confidentiality as a registered pharmacy.

1. Who we are

Five Ways Pharmacy is a community pharmacy at 192A Saint Vincent Street West, Ladywood, Birmingham, West Midlands, B16 8RP. We are registered with the General Pharmaceutical Council under premises registration 1119029. Five Ways Pharmacy is the data controller for the personal information you provide directly to us.

2. What information we collect

Personal details: name, date of birth, address, postcode, phone number, email address, and, where relevant, NHS number and GP practice details.

Patient details: where you contact or pay on behalf of someone else, the patient’s name and relevant details.

Health information: information you give us when using a pharmacy service or asking about a prescription, for example medical conditions, allergies, medicines, pregnancy status, and other details needed for safe pharmacy care.

Service and contact information: appointment details, prescription support information, delivery details where relevant, and messages sent to the pharmacy through website forms or by email.

Technical information: limited website and device information, including IP address and cookie-related information described in our Cookie Policy.

3. How we use your information

To respond to your enquiry or request;
To provide pharmacy services, prescription support, and follow-up communication;
To arrange delivery where appropriate;
To contact you about a booking, enquiry, prescription, or service;
To meet our professional, NHS, and legal record-keeping duties;
To keep the website and pharmacy services secure.

4. Legal basis for processing

Under UK GDPR, our lawful bases for processing your information include:

Contract: to provide a service or support you have requested;
Legal obligation: to meet our duties as a registered pharmacy;
Legitimate interests: to run the pharmacy, respond to enquiries, and keep our services secure;
Consent: where we specifically ask for it;
Vital interests: in an emergency affecting someone’s health or safety.

For health information, we additionally rely on the lawful basis for the provision of health care by, or under the responsibility of, a health professional bound by a duty of confidentiality.

We do not sell your personal data. We share information only where necessary, including with:

The NHS, your GP, and other healthcare professionals: where needed for safe care or required by NHS guidance;
Technology and service providers: where needed to host the website, support secure service communications, or operate authorised pharmacy systems on our behalf;
Delivery providers: where delivery is arranged and the information is needed to complete that request;
Regulators, safeguarding bodies, or law-enforcement organisations: where we are legally required to do so or where there is a serious safety concern.

6. How long we keep information

We keep personal and health information only for as long as necessary for the purpose it was collected and to meet our legal, NHS, and professional record-keeping duties. Different types of records may have different retention periods. When information is no longer needed, it is securely deleted or anonymised.

7. How we protect your information

We use appropriate technical and organisational measures to keep your information safe, including access controls, secure systems, staff confidentiality obligations, and limiting access to those who need the information to provide care or support.

8. Your rights

Under UK data protection law you may have the right to:

access the personal data we hold about you;
ask us to correct inaccurate data;
ask us to erase data where this does not conflict with our legal or clinical duties;
restrict or object to certain processing;
request a copy of certain data in a portable format;
withdraw consent where we rely on it.

To exercise these rights, contact us using the details below. We will respond in line with UK data protection law.

9. Cookies & analytics

We use a small number of cookies that are needed to make the website work properly and support basic user preferences. We do not use third-party advertising cookies. See our Cookie Policy for more detail.

10. Children’s privacy

Where pharmacy services involve children or young people, we handle their information with particular care and in line with safeguarding and confidentiality requirements.

11. Changes to this policy

We may update this policy from time to time. The version shown on this page, with the last updated date above, is the current version.

12. How to contact us

For privacy questions or to exercise your rights, contact Five Ways Pharmacy:

Email: pharmacy.frk99@nhs.net
Phone: 0121 630 2680
Post: Five Ways Pharmacy, 192A Saint Vincent Street West, Ladywood, Birmingham, West Midlands, B16 8RP

13. Complaints to the regulator

If you are unhappy with how we have handled your personal data, you can complain to the Information Commissioner’s Office (ico.org.uk), although we would appreciate the chance to put things right first.

See also: Terms & Conditions · Cookie Policy